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	<title>Small Biz Fuel</title>
	<link>http://www.smallbizfuel.com</link>
	<description>Fueling the fires of success!</description>
	<lastBuildDate>Thu, 04 Mar 2010 15:24:14 +0000</lastBuildDate>
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		<title>Stop, Look, and Listen!</title>
		<description><![CDATA[As a kid we were all taught to “Stop, look, and listen” before crossing the  street.  “Stop” before crossing, and possibly making a tragic mistake, without  first gathering critical information.  “Look” at the situation to assess as much  visual information as possible, primarily regarding the oncoming  traffic.  “Listen” for auditory signals that may either [...]]]></description>
		<link>http://www.smallbizfuel.com/2010/03/stop-look-and-listen-2/</link>
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		<title>What Snuffy taught Covey (at least he could have)</title>
		<description><![CDATA[Are you working fast and furious? Burning the candle at both ends? Yet, you don&#8217;t feel like you are making progress.  Years ago, before Stephen Covey wrote &#8220;The Seven Habits of Highly Effective People&#8221; I learned a very important lesson from an unlikely source.
While I still struggle every day to heed this sage advice, [...]]]></description>
		<link>http://www.smallbizfuel.com/2009/11/what-snuffy-taught-covey-at-least-he-could-have/</link>
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		<title>The right questions are the answer!</title>
		<description><![CDATA[Before you jump at the next great media deal placed in front of you, be sure to ask the right questions.  And the right questions, must pertain to your specific needs.  Testimonials of other media clients and stories of how well the media worked for others should not derail your evaluation process.  [...]]]></description>
		<link>http://www.smallbizfuel.com/2009/07/the-right-questions-are-the-answer/</link>
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		<title>Know means KNOW</title>
		<description><![CDATA[I am sure you’ve heard it said that you need to know your audience. This is important because you’re able to communicate better to an audience you really know. But what does it really mean to know your audience and what can you do to learn about your audience?  Whether simply networking or building a [...]]]></description>
		<link>http://www.smallbizfuel.com/2009/04/know-means-know/</link>
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		<title>Who&#8217;s got your back(up)?</title>
		<description><![CDATA[I can&#8217;t stay silent any longer.  This is one of those small business topics that drive me crazy!  While it is so simple to address, it is consistently left on the back burner.  At least weekly, I speak with a small business owner or manager about their computer back-up system (or lack [...]]]></description>
		<link>http://www.smallbizfuel.com/2008/09/whos-got-your-backup/</link>
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	<item>
		<title>You write the headlines!</title>
		<description><![CDATA[Making the headlines in traditional media can be challenging.  How many times have you sent a press release (I use &#8220;press release&#8221; rather than &#8220;news release&#8221;, because it is not news until printed by the press) to local media, eager to help them inform the community about something valuable for their readers or listeners? [...]]]></description>
		<link>http://www.smallbizfuel.com/2008/07/you-write-the-headlines/</link>
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		<title>Are you in? (Linkedin)</title>
		<description><![CDATA[I&#8217;m in. Are you? For the past year or so, I&#8217;ve been a participant in the fastest growing on-line business network on the web. But, I was only dipping my toe. While I joined Linkedin at the invitation of a friend, I hadn&#8217;t taken the time to really understand its real value. In fact, I [...]]]></description>
		<link>http://www.smallbizfuel.com/2008/06/are-you-in-linkedin/</link>
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		<title>Talk is cheap.  AND it&#8217;s valuable!</title>
		<description><![CDATA[100 participants.  97 opt-ins to my mailing list.  8 consulting jobs.  4 personal referrals for national speaking opportunities.  All reslulting from four &#8220;free&#8221; marketing presentations I recently delivered to local chamber of commerces or other business organizations.  And they say &#8220;talk is cheap.&#8221;
&#8220;Free&#8221; talks can be a powerful source of [...]]]></description>
		<link>http://www.smallbizfuel.com/2008/06/talk-is-cheap-and-its-valuable/</link>
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		<title>Let others elevate your thinking</title>
		<description><![CDATA[This week was one of my most invigorating in recent memory.  I delivered marketing training to three different organizations &#8211; a business women&#8217;s network, a local chamber of commerce marketing group, and a seminar audience of networking group members.  Each comprised small-business owners and managers who chose to voluntarily participate in a session designed to [...]]]></description>
		<link>http://www.smallbizfuel.com/2008/05/let-others-elevate-your-thinking/</link>
			</item>
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		<title>It&#8217;s YOU they buy</title>
		<description><![CDATA[Last week I was invited to visit a small networking group. While I am a regular member of a couple networking groups, I often visit other groups to make new contacts and evaluate their value as potential additions to my personal network building efforts.
This group was like many, with its relatively small membership trying to [...]]]></description>
		<link>http://www.smallbizfuel.com/2008/05/its-you-they-buy/</link>
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